Fall is a great time to be on your mountain bike but winter is right around the corner. While many people taper off their normal training schedules and opt for more indoor exercise, some switch their focus altogether. And for those that decide to focus on honing their skills on a bike, there is Cognition Coaching. (click to read more)

Today on the blog, we are pleased to share a somewhat extensive photo recap of the 2021 Arkansas Enduro Series. The five races that make up the Arkansas Enduro Series were held at 5 unique locations this year. And after the craziness and instability of 2020, the participants were eager to get back into the routines of training, racing and overall fun and comraderie. This year’s series did not disappoint. (click to read more)

A couple weeks ago, we had the unique opportunity to spend time with two of the world’s great professional cyclists, Rahsaan Bahati and Eliot Jackson. The two riders spent the week hanging out and enjoying our area’s various cycling amenities while also working with the our area’s local chapter of BikePOC and BikeNWA, to promote the process of creating intentional spaces for BIPOC and other marginalized peoples to explore cycling in Northwest Arkansas.

The weeklong series of events included…(click to read more)

Happy Spring Everyone. If you’re anything like us or the people in these images, you are welcoming the longer days and the warmer weather with open arms and frequent bike rides. And if you’re finding yourself in need of some new OZ Trails swag, you’re in luck. Have fun scrolling through these recent product/lifestyle images and then, head on over to their online store and get your spring shop on. Photos taken on-location at Coler Mountainbike Preserve, otherwise known as “Paradise Found”.

Cheers & Beers and Happy Trails.

Today on the blog: New product images for Oz Trails NWA. And that of course means that you can now purchase these products via their online store. Having field-tested a number of these products ourselves, we can say with full confidence that they will enhance your overall lifestyle as well as your experiences with shredding our lovely trails.

Happy Fall Y’all.

Riding Oz Trails is always a good time. But those good times are always just a little better when you’re riding in official Oz Trails Gear. We recently worked to create some new lifestyle images of the new gear and today, we’re sharing a few here on the blog. If you tried to order stuff a few weeks ago only to find that they were sold out or if you’re just in the market for some new gear altogether, check out the updated inventory in Oz Trails NWA online store.

Cheers to the weekend!

Now for the first time ever, you can purchase OZ Trails NWA gear ONLINE! That’s right…shirts, hats, gloves, jerseys, etc…all from the safety and comfort of your own home. We had a blast creating these images to promote their products and the lifestyle they encourage. Here’s a few our recent shoot. (Not pictured: getting caught in a hailstorm while scouting trail locations for this shoot).

Cheers!

-Philip & Jared

Well, here we are in May of 2020, also known as Bike Month. Traditionally, we’ve celebrated with numerous social gatherings, group rides and even a large Square to Square event. No one could’ve predicted that this year, we’d have to juggle celebrating bikes and our beloved cycling community while dealing with the realities of a worldwide pandemic. Like so very many, we’ve gained a newfound love and appreciation for…(click to read more)

How do you compile a decade’s worth of images and stories into a single blog post? If you ever figure it out, please let me know. In the meantime, this a best attempt at highlighting some of the ongoing clients, fun jobs and unique ingredients that have compiled the last 10 years of Novo Studio.

Enjoy.

An eclectic city, a 50ft Jesus and some chunky rocks

Day 1 of the Eureka Springs Enduro - part of the Enduro World Series

The summer is heating up and it’s not just because of that dank Arkansas humidity. The Arkansas Enduro Series is in full swing and we were at the first race of the season, capturing content. First up on the blog is a short video recap of the race. Enjoy.

Bikes, beer, Captain America, Luigi & Frozon - 2018 OuterBike - Bentonville

Happy Friday everyone!

It’s been a crazy busy week for both Jared and I as we’ve been on-location and apart most of the week for work. But we met up at the bike shop yesterday to pick up a few things and I got my first look at the new Bike Arkansas Magazine issue. Coincidentally, I also came across this awesome video clip that Jared shot while we were in the woods the day of the shoot so I thought I’d share both here on the blog. The weather’s supposed to be nice this weekend, get out and enjoy it!

Coming up in the next issue of Bike Arkansas Magazine: Ellen Brune shows off her beautiful Thesis Gravel Bike and some other items in her kit, Jason Zehner flexes his calf muscles in the studio and Bike Bentonville’s Aimee Ross shreds some of the wonderful trails right outside her office at Slaughter Pen.

Cheers!

The stoke was gnar and the shred was high and the sendys were amped with more stoke and gnar and everyone was braaaaaaaap’n wet but excited to be watching the Red Bull Pumptrack World Championships at the new Runway Bike Park in Springdale, Arkansas. Here’s a few photos from the event. Enjoy.